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Kindle 10 Touch - review. Which e-book reader to choose? – LikeSweden
LikeSweden.com > Blog > Work & Life > Tech > Kindle 10 Touch – review. Which e-book reader to choose?
Tech

Kindle 10 Touch – review. Which e-book reader to choose?

Karolina
Last updated: 23 January, 2023 12:29 pm
Karolina
7 Min Read
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I have loved books ever since I learned to read (actually I loved them even earlier, when adults read me bedtime stories). I have great love for paper, the rustling of pages and the smell of ink. The only downside is clumsiness. My solution turned out to be a Kindle e-reader.

Contents
  • Once upon a time in London…
  • My first e-reader
  • Kindle Touch 10
    • Screen quality
    • Backlit screen
    • Battery
    • Working with Legimi

Once upon a time in London…

When I was in London for the second time in my life, I noticed that practically everyone on the subway reads something. If it wasn’t a free newspaper, I mostly saw passengers with an e-reader in their hand.

At that time, I associated such devices with a very slow page change and poor quality, weak battery, long response time to any action. I was very pleasantly surprised by the Kindle reader, which was the most popular option among London Underground passengers at the time. I blinked and didn’t even know if anyone had already turned the page.

This is how I dreamed of my own Kindle e-reader.

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More Read

A guide to choosing the perfect camera for your trip (to Sweden)

My first e-reader

I got it for Christmas, probably less than two years later. I was delighted – I could fit a whole lot of books and carry them all with me, at hand, in my purse. Take on a plane trip without worrying about hand luggage. Finally, a pleasure to travel by public transport.

I then chose the most basic Kindle model. It didn’t have a touch screen (instead buttons on both sides of the screen) or backlight (it was a regular e-ink display). Despite this, it served me for a very long time and was resold to serve the next owner.

I appreciated that my eyesight did not get tired from the harsh blue light. I replaced the reader only because … Legimi was introduced in Poland (it’s monthly e-book subscription in Poland).

Kindle Touch 10

I used Legimi before, but I missed the convenient e-ink display (the one where clear text is displayed in black and white). However, there are no models on the market without a backlit screen that have a touch screen.

I did not consider other readers, because I had them in my hands and tested them – they are clearly slower, the change of the page is clear, visible and I was afraid of the battery. Kindle can last up to 3-4 weeks, which could be difficult to achieve in readers based on Android.

I bought my reader on Allegro and chose the version with ads. Many people wonder if it is worth paying extra to get rid of ads. For some time I have been answering with full conviction: it’s not worth it.

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Kindle 10 Touch - review. Which e-book reader to choose? – LikeSweden

The ad appears only in two places – on the locked screen and when the reader is turned off, or when browsing the home screen, where banners with book suggestions from the Amazon store appear. Nuisance level zero, and savings of up to 200 PLN.

Screen quality

Before buying, I compared Kindle Touch and Kindle Paperwhite. The latter is more expensive and has a higher resolution – I was afraid that it would be clearly noticeable. I took a chance with a cheaper model and I don’t regret it.

I think the quality is noticeable, but only when we look carefully at the letters and with normal reading it doesn’t bother anything.

Backlit screen

To be honest, I was afraid of the backlight the most. That it will be burdensome and tiring for the eyes – I had a phone and I didn’t like to read on it. I changed my mind very quickly and today I think that the backlight is the best feature of my reader.

You can set the brightness of the reader, thanks to which you can adjust its brightness to your preferences and conditions. Reading at night without waking up your husband lying next to you? No problem. It is true that there is one downside to this situation – I read until the morning and then I have a huge problem with waking up. Something for something.

Battery

The battery is just powerful. Or on the other hand – the reader is not very energy-intensive. I charge my Kindle once every 3-4 weeks on average. Unless I currently have more time and read at least an hour a day (although then I usually get immersed in history and read long hours) – then the loading takes place once or twice a week. This is an extreme situation.

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Under normal conditions of reading to sleep, 3-4 weeks of work on a single charge is the most realistic result.

Working with Legimi

No additional applications can be installed on the Kindle, so the connection to the Legimi service is done via a cable, through an application installed on the computer.

Legimi allows you to download up to 7 items per reader per month. In addition, even if we do not download anything new, the reader should be connected once a month to synchronize the status of your subscription. I don’t consider it a minus, because I connect the Kindle to the computer once a month to charge it anyway, and 7 books on the reader are quite enough for me.


I can’t imagine using any other reader than Kindle. It probably works similarly to attachment to Apple devices. I heartily recommend it to you, especially in a duet with Legimi.

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If you want to give me two weeks of free reading, register with Legimi using the button below. How it’s working? You create an account and receive a 30-day trial period (without a link, it’s only 14 days), and if you decide to buy a subscription, I’ll get 2 weeks for free.

I want 30-days trial at Legimi
TAGGED:e-booke-book readere-booksfreetimehobbykindlereading bookstech review

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ByKarolina
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Karolina Pikus is a passionate content creator, born in 1995 and currently living in Göteborg, Sweden. She is the proud owner of Pikus Media, a boutique creative agency that keeps her busy when she's not writing about her love for everything Swedish. With an insatiable curiosity for Swedish culture, Karolina enjoys exploring and sharing her discoveries with others through her blog.
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🎭 This week in Swedish theatre and musical theatre:

🐶 Legally Blonde – The Musical may have held the cutest casting of the season. Tocca Entertainment invited dogs to audition in Stockholm for the production’s four-legged role. Star quality required, previous experience not so much 🩷

⚡ Pussy Riot brings Riot Days to Uppsala on 7 November. Based on Maria “Masha” Alyokhina’s story, the acclaimed production mixes theatre, music and spoken word to explore protest, imprisonment and Russia’s war against Ukraine.

🌍 Dramaten welcomes two international productions for the Bergman Festival: Croatian Football Boot Tongue, exploring elite football, depression and toxic masculinity, and Angélica Liddell’s ritualistic SEPPUKU, inspired by Yukio Mishima.

🇺🇦 Ukraine Artistic Meetings returns to Kulturhuset Stadsteatern with new Ukrainian drama, art, conversations and music, including staged readings of The Egoist and Sworn Virgins.

🎄 Nassim Al Fakir brings Barnens Julvärld back for Christmas 2026. The family show filled with live music, comedy and festive chaos comes to Karlshamn on 29 November.

🎶 GöteborgsOperan took over Götaplatsen during Göteborgskalaset with a free preview of its new season, featuring Wicked, La traviata, The
Barber of Seville, Luisa Miller and more.

🪩 And over in Norway: after playing to full houses in Kristiansand, Saturday Night Fever is heading to Oslo! Atle Pettersen becomes Tony Manero when the musical opens at Chateau Neuf on 15 January 2027.

Which story caught your attention this week?

1️⃣ Save this for later
2️⃣ Tag your theatre bestie
3️⃣ Follow @likeswedencom for more Nordic Curtain Call
—
Sweden · theatre news · Swedish theatre · musical theatre · Stockholm · Göteborg · Uppsala · Nordic theatre · musicals · performing arts

9 0
Open post by likeswedencom with ID 18118327040305436
🎭 This week in Swedish theatre and musical theatre:

🐶 Legally Blonde – The Musical may have held the cutest casting of the season. Tocca Entertainment invited dogs to audition in Stockholm for the production’s four-legged role. Star quality required, previous experience not so much 🩷

⚡ Pussy Riot brings Riot Days to Uppsala on 7 November. Based on Maria “Masha” Alyokhina’s story, the acclaimed production mixes theatre, music and spoken word to explore protest, imprisonment and Russia’s war against Ukraine.

🌍 Dramaten welcomes two international productions for the Bergman Festival: Croatian Football Boot Tongue, exploring elite football, depression and toxic masculinity, and Angélica Liddell’s ritualistic SEPPUKU, inspired by Yukio Mishima.

🇺🇦 Ukraine Artistic Meetings returns to Kulturhuset Stadsteatern with new Ukrainian drama, art, conversations and music, including staged readings of The Egoist and Sworn Virgins.

🎄 Nassim Al Fakir brings Barnens Julvärld back for Christmas 2026. The family show filled with live music, comedy and festive chaos comes to Karlshamn on 29 November.

🎶 GöteborgsOperan took over Götaplatsen during Göteborgskalaset with a free preview of its new season, featuring Wicked, La traviata, The
Barber of Seville, Luisa Miller and more.

🪩 And over in Norway: after playing to full houses in Kristiansand, Saturday Night Fever is heading to Oslo! Atle Pettersen becomes Tony Manero when the musical opens at Chateau Neuf on 15 January 2027.

Which story caught your attention this week?

1️⃣ Save this for later
2️⃣ Tag your theatre bestie
3️⃣ Follow @likeswedencom for more Nordic Curtain Call
—
Sweden · theatre news · Swedish theatre · musical theatre · Stockholm · Göteborg · Uppsala · Nordic theatre · musicals · performing arts

⚠️ Youth workers in Sweden are warning parents about a dangerous trend: teenagers getting drunk on hand sanitiser.

Field workers from Umeå municipality in northern Sweden say they`ve noticed a clear uptick, with some children as young as 12 and 13 involved. The evidence: empty sanitiser bottles found at party spots, tips from police and worried members of the public, and overheard conversations among the young people.

Why it`s genuinely dangerous:
➡️ Hand sanitiser usually contains around 70% ethanol, much stronger than regular alcohol
➡️ Some versions contain isopropanol, which causes even worse intoxication
➡️ Risk of acute poisoning, aspiration into the lungs, and death

Sweden`s national Poison Information Centre gets around 50 calls per year about young people and hand sanitiser. Nationally, the number has stayed roughly constant but Umeå`s team say they`re seeing more of it locally right now.

The plea from youth workers: talk to your teenagers. Set boundaries. Pay attention.

1️⃣ Save this for later
2️⃣ Share with a parent of a teenager in Sweden
3️⃣ Follow LikeSweden for more things Swedish
—
Sweden · Swedish youth · parenting · Umeå · life in Sweden · Scandinavia

350 28
Open post by likeswedencom with ID 18090112427172214
⚠️ Youth workers in Sweden are warning parents about a dangerous trend: teenagers getting drunk on hand sanitiser.

Field workers from Umeå municipality in northern Sweden say they've noticed a clear uptick, with some children as young as 12 and 13 involved. The evidence: empty sanitiser bottles found at party spots, tips from police and worried members of the public, and overheard conversations among the young people.

Why it's genuinely dangerous:
➡️ Hand sanitiser usually contains around 70% ethanol, much stronger than regular alcohol
➡️ Some versions contain isopropanol, which causes even worse intoxication
➡️ Risk of acute poisoning, aspiration into the lungs, and death

Sweden's national Poison Information Centre gets around 50 calls per year about young people and hand sanitiser. Nationally, the number has stayed roughly constant but Umeå's team say they're seeing more of it locally right now.

The plea from youth workers: talk to your teenagers. Set boundaries. Pay attention.

1️⃣ Save this for later
2️⃣ Share with a parent of a teenager in Sweden
3️⃣ Follow LikeSweden for more things Swedish
—
Sweden · Swedish youth · parenting · Umeå · life in Sweden · Scandinavia

🇸🇪 A very normal Saturday in Gothenburg: free stuff, theatre, kebab and a failed mission to find THE Polish mother bowl 😂

We started with some breaking news: Dogman @dogmanbackaplan had opened a new veterinary clinic in Gothenburg. And they were giving away freebies.
So naturally, as responsible representatives of the Polish nation, we went immediately 🫡

Roco came along for some extra socialisation because there were dogs EVERYWHERE. We got some treats, had his teeth checked, weighed him and, most importantly, secured the promised freebies. Mission accomplished 😂

Then we dropped Roco off and headed to Backa Teater @backateater for the new premiere of Mira går genom rummen 🎭

I genuinely loved this one. It’s warm, funny, a little weird in the best way and somehow makes you laugh, get a tiny bit emotional AND gives you something to discuss afterwards ❤️

It touches on family and relationships without feeling heavy or trying to teach you a lesson. Just a cosy, heart-warming show that works for both kids and adults. Definitely a recommendation from me!

Obviously theatre required fuel, so I had kärleksmums before the show, still my absolute favourite Swedish cake, and afterwards my beloved chicken kebab at Dunder Döner. 10/10 😂 @dunderdoner

Our final mission was Dollarstore @dollarstoresverige because I needed THE BOWL™.
Big enough for a Polish mother to make sałatka jarzynowa in, soak someone’s feet in and, several family parties later, have someone throw up in it.
One bowl. Generations of responsibilities 🇵🇱💀

They didn’t have it.

I left with preserving jars and a plastic storage box instead.

And then we went home because unfortunately work has this terrible habit of still being there when you come back 🫠

1️⃣ Save this for some Gothenburg inspiration
2️⃣ Send it to someone who immediately knows THE BOWL™
3️⃣ Follow LikeSweden for more everyday life & things to do in Sweden 🇸🇪
—
Gothenburg · Göteborg · things to do in Gothenburg · life in Sweden · Backa Teater · Mira går genom rummen · Swedish theatre · Dogman · kärleksmums · Dunder Döner · Polish in Sweden

49 7
Open post by likeswedencom with ID 18126179596765428
🇸🇪 A very normal Saturday in Gothenburg: free stuff, theatre, kebab and a failed mission to find THE Polish mother bowl 😂

We started with some breaking news: Dogman @dogmanbackaplan had opened a new veterinary clinic in Gothenburg. And they were giving away freebies.
So naturally, as responsible representatives of the Polish nation, we went immediately 🫡

Roco came along for some extra socialisation because there were dogs EVERYWHERE. We got some treats, had his teeth checked, weighed him and, most importantly, secured the promised freebies. Mission accomplished 😂

Then we dropped Roco off and headed to Backa Teater @backateater for the new premiere of Mira går genom rummen 🎭

I genuinely loved this one. It’s warm, funny, a little weird in the best way and somehow makes you laugh, get a tiny bit emotional AND gives you something to discuss afterwards ❤️

It touches on family and relationships without feeling heavy or trying to teach you a lesson. Just a cosy, heart-warming show that works for both kids and adults. Definitely a recommendation from me!

Obviously theatre required fuel, so I had kärleksmums before the show, still my absolute favourite Swedish cake, and afterwards my beloved chicken kebab at Dunder Döner. 10/10 😂 @dunderdoner 

Our final mission was Dollarstore @dollarstoresverige because I needed THE BOWL™.
Big enough for a Polish mother to make sałatka jarzynowa in, soak someone’s feet in and, several family parties later, have someone throw up in it.
One bowl. Generations of responsibilities 🇵🇱💀

They didn’t have it.

I left with preserving jars and a plastic storage box instead.

And then we went home because unfortunately work has this terrible habit of still being there when you come back 🫠

1️⃣ Save this for some Gothenburg inspiration
2️⃣ Send it to someone who immediately knows THE BOWL™
3️⃣ Follow LikeSweden for more everyday life & things to do in Sweden 🇸🇪
—
Gothenburg · Göteborg · things to do in Gothenburg · life in Sweden · Backa Teater · Mira går genom rummen · Swedish theatre · Dogman · kärleksmums · Dunder Döner · Polish in Sweden

🇸🇪 Five years in Sweden and apparently the weather still has vocabulary to teach me 😭

Guess how I learned the word “oväder”?
Definitely NOT because Swedish House Mafia had to cancel their Gothenburg concert yesterday because of the weather.
Absolutely unrelated 🫠😂

And this is one of my favourite things about learning a language: different parts of your vocabulary develop at completely different speeds.

You can discuss work, bureaucracy, politics or something ridiculously specific in Swedish…
…and then one day discover a VERY normal word and think:

Excuse me??? Where have YOU been for the last five years? 👁️👄👁️

Apparently I haven’t participated in enough advanced Swedish weather small talk. Which, considering I live in Sweden, is actually quite an achievement 😂

And yes, I know “dåligt väder” and “oväder” aren’t exact synonyms 😂 But Swedish apparently has a whole level beyond my trusted “dåligt väder” for when the weather gets REALLY bad.

You can spend YEARS learning a language in classrooms, courses and textbooks, but real life will always eventually show up and humble you.

And I think that’s beautiful 🇸🇪✨

What embarrassingly basic Swedish word did YOU discover way later than you should have? 👇😂

1️⃣ Save this for your next Swedish vocabulary crisis
2️⃣ Send it to someone learning Swedish
3️⃣ Follow LikeSweden for more Swedish language struggles & discoveries 🇸🇪
—
Sweden · Swedish language · learn Swedish · svenska · learning Swedish · Swedish vocabulary · dåligt väder · oväder · life in Sweden · living in Sweden · Gothenburg · Göteborg · Swedish weather · everyday Sweden

130 11
Open post by likeswedencom with ID 18164487409482095
🇸🇪 Five years in Sweden and apparently the weather still has vocabulary to teach me 😭

Guess how I learned the word “oväder”?
Definitely NOT because Swedish House Mafia had to cancel their Gothenburg concert yesterday because of the weather.
Absolutely unrelated 🫠😂

And this is one of my favourite things about learning a language: different parts of your vocabulary develop at completely different speeds.

You can discuss work, bureaucracy, politics or something ridiculously specific in Swedish…
…and then one day discover a VERY normal word and think:

Excuse me??? Where have YOU been for the last five years? 👁️👄👁️

Apparently I haven’t participated in enough advanced Swedish weather small talk. Which, considering I live in Sweden, is actually quite an achievement 😂

And yes, I know “dåligt väder” and “oväder” aren’t exact synonyms 😂 But Swedish apparently has a whole level beyond my trusted “dåligt väder” for when the weather gets REALLY bad.

You can spend YEARS learning a language in classrooms, courses and textbooks, but real life will always eventually show up and humble you.

And I think that’s beautiful 🇸🇪✨

What embarrassingly basic Swedish word did YOU discover way later than you should have? 👇😂

1️⃣ Save this for your next Swedish vocabulary crisis
2️⃣ Send it to someone learning Swedish
3️⃣ Follow LikeSweden for more Swedish language struggles & discoveries 🇸🇪
—
Sweden · Swedish language · learn Swedish · svenska · learning Swedish · Swedish vocabulary · dåligt väder · oväder · life in Sweden · living in Sweden · Gothenburg · Göteborg · Swedish weather · everyday Sweden

🇳🇴 King Harald V of Norway has died.

He passed away peacefully at the National Hospital in Oslo this morning, Friday August 28th, at 6:35am, at the age of 89.

The king had been hospitalised just over a week ago for haemolytic anaemia. During treatment he developed a bacterial blood infection, sepsis. Crown Prince Haakon was at his side.

King Harald had reigned since January 1991, 35 years on the Norwegian throne. His son now succeeds him as King Haakon VIII of Norway.

Sweden`s King Carl Gustaf, Haakon`s godfather, released a statement calling King Harald a lifelong friend to himself, his family, and to Sweden. He wrote that Harald gave "alt for Norge", all for Norway.

Our thoughts are with the Norwegian people and Queen Sonja 🕊️

—
Norway · King Harald · Haakon VIII · Norwegian royal family · Scandinavia

326 8
Open post by likeswedencom with ID 18016663469723903
🇳🇴 King Harald V of Norway has died.

He passed away peacefully at the National Hospital in Oslo this morning, Friday August 28th, at 6:35am, at the age of 89.

The king had been hospitalised just over a week ago for haemolytic anaemia. During treatment he developed a bacterial blood infection, sepsis. Crown Prince Haakon was at his side.

King Harald had reigned since January 1991, 35 years on the Norwegian throne. His son now succeeds him as King Haakon VIII of Norway.

Sweden's King Carl Gustaf, Haakon's godfather, released a statement calling King Harald a lifelong friend to himself, his family, and to Sweden. He wrote that Harald gave "alt for Norge", all for Norway.

Our thoughts are with the Norwegian people and Queen Sonja 🕊️

—
Norway · King Harald · Haakon VIII · Norwegian royal family · Scandinavia

🇵🇱 A package from Poland arrived in Sweden… and it might have solved my “water tastes too much like water” problem 😂💧

If you’ve been here for a while, you probably know: I don’t like plain water. So I’m constantly looking for ways to trick myself into drinking more of it 😭

This time I decided to try HOLY, super popular in Poland, but not really available in Sweden. This is NOT a collaboration, I bought everything myself, but since they ship to Sweden too, I thought it was worth sharing! 🇵🇱➡️🇸🇪

I ordered one flavour each from:
➡️ Hydration - flavoured drink powder with electrolytes, minerals, coconut water & goji berry juice. One 500 ml serving has only around 20 kcal.
➡️ Energy - sugar-free powdered energy drinks with 160 mg caffeine + vitamins.

They also have Iced Tea and Milkshakes, but I decided to actually TEST whether I like this stuff before ordering the entire website. Character development 😂

And so far? YES. They’re quite sweet, so I’ll probably use more water, but they taste REALLY good. The peach Energy tastes almost exactly like my favourite peach energy drink 👀

And the cute insulated bottle was half the reason for this order 😂 It works for both hot AND cold drinks, which was exactly what I needed.

I also got some Hydration samples + a notebook and pencil case from their Back to School campaign, so there’s plenty left to test!

And YES, this reel is in Swedish again 🇸🇪 Editing it and hearing all my mistakes is still painful 😂 but apparently speaking Swedish and speaking Swedish naturally to a camera are two completely different skills.
We’re learning both 🫡

1️⃣ Have you tried HOLY? Which flavour should I try next?
2️⃣ Save this if plain water also tastes suspiciously boring 💧😂
3️⃣ Follow LikeSweden for more life in Sweden & my Swedish-speaking adventures 🇸🇪
—
Sweden · life in Sweden · living in Sweden · learning Swedish · svenska · Poland · Polish in Sweden · HOLY · HOLY Energy · HOLY Hydration · hydration · energy drink · expat life Sweden

38 5
Open post by likeswedencom with ID 18127072375706664
🇵🇱 A package from Poland arrived in Sweden… and it might have solved my “water tastes too much like water” problem 😂💧

If you’ve been here for a while, you probably know: I don’t like plain water. So I’m constantly looking for ways to trick myself into drinking more of it 😭

This time I decided to try HOLY, super popular in Poland, but not really available in Sweden. This is NOT a collaboration, I bought everything myself, but since they ship to Sweden too, I thought it was worth sharing! 🇵🇱➡️🇸🇪

I ordered one flavour each from:
➡️ Hydration - flavoured drink powder with electrolytes, minerals, coconut water & goji berry juice. One 500 ml serving has only around 20 kcal.
➡️ Energy - sugar-free powdered energy drinks with 160 mg caffeine + vitamins.

They also have Iced Tea and Milkshakes, but I decided to actually TEST whether I like this stuff before ordering the entire website. Character development 😂

And so far? YES. They’re quite sweet, so I’ll probably use more water, but they taste REALLY good. The peach Energy tastes almost exactly like my favourite peach energy drink 👀

And the cute insulated bottle was half the reason for this order 😂 It works for both hot AND cold drinks, which was exactly what I needed.

I also got some Hydration samples + a notebook and pencil case from their Back to School campaign, so there’s plenty left to test!

And YES, this reel is in Swedish again 🇸🇪 Editing it and hearing all my mistakes is still painful 😂 but apparently speaking Swedish and speaking Swedish naturally to a camera are two completely different skills.
We’re learning both 🫡

1️⃣ Have you tried HOLY? Which flavour should I try next?
2️⃣ Save this if plain water also tastes suspiciously boring 💧😂
3️⃣ Follow LikeSweden for more life in Sweden & my Swedish-speaking adventures 🇸🇪
—
Sweden · life in Sweden · living in Sweden · learning Swedish · svenska · Poland · Polish in Sweden · HOLY · HOLY Energy · HOLY Hydration · hydration · energy drink · expat life Sweden

🦊 One of Sweden`s most iconic outdoor brands is threatening legal action against one of Sweden`s biggest political parties. Over a font.

Fjällräven, the brand behind the world-famous Kånken backpack, has hired legal counsel against the Sweden Democrats. The reason? The party`s election campaign called "Sverige på väg" (Sweden on the way) uses bright red, chunky lettering that Fjällräven says is basically identical to their iconic typeface "Arctic Fox."

Customers had apparently reached out to Fjällräven, confused about whether the brand was somehow linked to the party. Not a good look for a global outdoor company.

Fjällräven`s deadline for the party to change the font: September 1st. Right in the middle of the election campaign 🗳️

The Sweden Democrats` response? Party secretary called the whole thing "nonsense." His argument: different fonts, different colours, different industries. He also accused Fjällräven`s leadership of wasting shareholder money on politics.

1️⃣ Save this for later
2️⃣ Share with someone who owns a Kånken
3️⃣ Follow LikeSweden for more things Swedish
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Sweden · Fjällräven · Kånken · Swedish design · Swedish politics · election 2026 · Scandinavia

1256 49
Open post by likeswedencom with ID 17983639775878056
🦊 One of Sweden's most iconic outdoor brands is threatening legal action against one of Sweden's biggest political parties. Over a font.

Fjällräven, the brand behind the world-famous Kånken backpack, has hired legal counsel against the Sweden Democrats. The reason? The party's election campaign called "Sverige på väg" (Sweden on the way) uses bright red, chunky lettering that Fjällräven says is basically identical to their iconic typeface "Arctic Fox."

Customers had apparently reached out to Fjällräven, confused about whether the brand was somehow linked to the party. Not a good look for a global outdoor company.

Fjällräven's deadline for the party to change the font: September 1st. Right in the middle of the election campaign 🗳️

The Sweden Democrats' response? Party secretary called the whole thing "nonsense." His argument: different fonts, different colours, different industries. He also accused Fjällräven's leadership of wasting shareholder money on politics.

1️⃣ Save this for later
2️⃣ Share with someone who owns a Kånken
3️⃣ Follow LikeSweden for more things Swedish
—
Sweden · Fjällräven · Kånken · Swedish design · Swedish politics · election 2026 · Scandinavia

I had an annual pass and never rode a single thing. Then this happened 🎢👀

📍 Liseberg: right in central Gothenburg
Main entrance is on Örgrytevägen, right by Rondo and Universeum ➡️ take the tram or bus to Korsvägen or Liseberg 🚋
There’s also a second entrance on the south side, next to Grand Curiosa Hotel, if that’s closer for you.

💳 Prices:
Just want to walk around, gardens, concerts, Christmas markets?
➡️ Annual pass (entry only) is 395 kr for a whole year 🤯

Want to ride stuff? Day ticket with rides is 365-625 kr for an adult depending on season 🎡

All current prices ➡️ @lisebergab

If you live in Gothenburg, get the annual pass. Mine’s paid for itself many times over. Two years running now 🙌

Okay but which ride should I NOT skip next time? 👇

1️⃣ Save this for later
2️⃣ Tag your ride-or-die
3️⃣ Follow @likeswedencom for more Sweden content
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Sweden · Gothenburg · Liseberg · things to do in Gothenburg · Swedish amusement park · Nordic travel · Gothenburg travel guide · roller coasters · Balder · Swedish theme park

124 1
Open post by likeswedencom with ID 17895918213666128
I had an annual pass and never rode a single thing. Then this happened 🎢👀

📍 Liseberg:  right in central Gothenburg
Main entrance is on Örgrytevägen, right by Rondo and Universeum ➡️ take the tram or bus to Korsvägen or Liseberg 🚋
There’s also a second entrance on the south side, next to Grand Curiosa Hotel, if that’s closer for you.

💳 Prices:
Just want to walk around, gardens, concerts, Christmas markets? 
➡️ Annual pass (entry only) is 395 kr for a whole year 🤯

Want to ride stuff? Day ticket with rides is 365-625 kr for an adult depending on season 🎡

All current prices ➡️ @lisebergab

If you live in Gothenburg, get the annual pass. Mine’s paid for itself many times over. Two years running now 🙌

Okay but which ride should I NOT skip next time? 👇

1️⃣ Save this for later
2️⃣ Tag your ride-or-die
3️⃣ Follow @likeswedencom for more Sweden content
—
Sweden · Gothenburg · Liseberg · things to do in Gothenburg · Swedish amusement park · Nordic travel · Gothenburg travel guide · roller coasters · Balder · Swedish theme park
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