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🚨Göteborgs new favourite TikTok niche?

Greengrocers filming their fruit prices like influencers - and it’s working.

It all started with one shop offering 10 limes for 10 kr (and many more other deals). The video blew up, customers flooded in, and now others are jumping on the trend.

Regular price updates, quality checks, taste tests - all via TikTok.

It’s fun. It’s viral.
But could it also mean pressure on the big chains to finally drop their prices?

Maybe the market is back.
Maybe it just took a crate of lemons and a phone camera.

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Life in Sweden • Swedish life • Living in Sweden • Göteborg • Gothenburg • news from Sweden
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🚨Göteborgs new favourite TikTok niche?

Greengrocers filming their fruit prices like influencers - and it’s working.

It all started with one shop offering 10 limes for 10 kr (and many more other deals). The video blew up, customers flooded in, and now others are jumping on the trend.

Regular price updates, quality checks, taste tests - all via TikTok.

It’s fun. It’s viral.
But could it also mean pressure on the big chains to finally drop their prices?

Maybe the market is back.
Maybe it just took a crate of lemons and a phone camera.

1️⃣ Save for later.
2️⃣ Share to your friend who may need it.
3️⃣ Follow and don’t miss more content!

—
Life in Sweden • Swedish life • Living in Sweden • Göteborg • Gothenburg • news from Sweden
#sweden #thisissweden #thisisscandinavia #lifeinsweden #sverige #sweden_by_us #sweden🇸🇪 #sverige🇸🇪 #sverigeärfantastiskt #götbeorg #gothenburg #goteborg

🌸 HERE YOU CAN FIND SPRING IN GÖTEBORG 🌸

It feels like I blinked and opened my eyes in different reality.
Göteborg is blooming at the moment and here are my favourite (and I think most beautiful) places to enjoy spring in the city.

🌸 Järntorget
🌸 Botaniska Trädgården
🌸 Seminarieparken

…and many others! Just take a walk around the city and enjoy cherry blossom, daffodils and a whole host of other stunning flowers 🥰

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Life in Sweden • Swedish life • Living in Sweden • Göteborg • Gothenburg • Spring in Sweden
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🐣 SWEDISH PÅSK SURVIVAL KIT 🐣
 Essential items include:

✔️ Påskmust - A mysterious soda that tastes like Christmas got lost in April.
 ✔️ Snaps - Because…family gatherings 😅
 ✔️ Senapssill - Pickled herring with mustard… or any other seasoning - because in Sweden, there is literally never enough sill.
 ✔️ Easter witches - Yes, kids dress up in headscarves and paint freckles on their cheeks to go door-to-door handing out cards and getting candy. Basically Halloween’s spring cousin.
 ✔️ A rainbow of eggs, daffodils, and colorful twigs - Because aesthetics matter, even when you’re just trying to survive the smorgasbord.

🇸🇪 Swedish Easter: come for the traditions, stay for the confusion (and the carbs).

💬 What’s YOUR number one Easter survival item in Sweden? Or what totally surprised you the first time you experienced it? Drop it in the comments! 👇

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Life in Sweden • Swedish life • Living in Sweden • Easter in Sweden • Påsk
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🐣 SWEDISH PÅSK SURVIVAL KIT 🐣
 Essential items include:

✔️ Påskmust - A mysterious soda that tastes like Christmas got lost in April.
 ✔️ Snaps - Because…family gatherings 😅
 ✔️ Senapssill - Pickled herring with mustard… or any other seasoning - because in Sweden, there is literally never enough sill.
 ✔️ Easter witches - Yes, kids dress up in headscarves and paint freckles on their cheeks to go door-to-door handing out cards and getting candy. Basically Halloween’s spring cousin.
 ✔️ A rainbow of eggs, daffodils, and colorful twigs - Because aesthetics matter, even when you’re just trying to survive the smorgasbord.

🇸🇪 Swedish Easter: come for the traditions, stay for the confusion (and the carbs).

💬 What’s YOUR number one Easter survival item in Sweden? Or what totally surprised you the first time you experienced it? Drop it in the comments! 👇

1️⃣ Save for later.
2️⃣ Share to your friend who may need it.
3️⃣ Follow and don’t miss more content!

—
Life in Sweden • Swedish life • Living in Sweden • Easter in Sweden • Påsk
#sweden #thisissweden #thisisscandinavia #lifeinsweden #sverige #sweden_by_us #sweden🇸🇪 #sverige🇸🇪 #sverigeärfantastiskt #påsk #påsksverige #livinginsweden #swedishlife

What does Finland’s most controversial Easter dessert really taste like? 👀 I finally tried memma - a traditional Finnish sweet dish made from rye flour, malt, and molasses - and let me tell you… I was NOT prepared 😳 This classic Finnish Easter food has been around for centuries, but can modern taste buds handle it? Would YOU try it? 🇫🇮🍫

✨ In this video, I share my first reaction to memma, talk about its origins, and let you know if it’s a hidden gem or just something only Finns could love! Whether you’re into Scandinavian cuisine, weird desserts, or you’re just curious about Nordic Easter traditions, you’ll love this taste test!

🎥 Watch the full video now on my YouTube channel LikeSwedenCom - link in bio.
 Let me know in the comments if you’ve ever tried Finnish Easter food or if you want me to test other traditional dishes from Sweden, Norway, Denmark, or anywhere else in the Nordics!

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Life in Sweden • Swedish life • Living in Sweden • Memma • Easter in Sweden • Easter in Finland • Finnish desserts • Traditional Easter Dessert
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What does Finland’s most controversial Easter dessert really taste like? 👀 I finally tried memma - a traditional Finnish sweet dish made from rye flour, malt, and molasses - and let me tell you… I was NOT prepared 😳 This classic Finnish Easter food has been around for centuries, but can modern taste buds handle it? Would YOU try it? 🇫🇮🍫

✨ In this video, I share my first reaction to memma, talk about its origins, and let you know if it’s a hidden gem or just something only Finns could love! Whether you’re into Scandinavian cuisine, weird desserts, or you’re just curious about Nordic Easter traditions, you’ll love this taste test!

🎥 Watch the full video now on my YouTube channel LikeSwedenCom - link in bio.
 Let me know in the comments if you’ve ever tried Finnish Easter food or if you want me to test other traditional dishes from Sweden, Norway, Denmark, or anywhere else in the Nordics!

1️⃣ Save for later.
2️⃣ Share to your friend who may need it.
3️⃣ Follow and don’t miss more content!

—
Life in Sweden • Swedish life • Living in Sweden • Memma • Easter in Sweden • Easter in Finland • Finnish desserts • Traditional Easter Dessert
#sweden #thisissweden #thisisscandinavia #lifeinsweden #sverige #sweden_by_us #sweden🇸🇪 #sverige🇸🇪 #sverigeärfantastiskt #memma #mämmi #finnishdessert #påsk #finland #tastetest #foodtesting #foodtester #swedisheaster

🔴 Summer beer may be now illegal?

Just as the sun comes out and the outdoor terraces start filling up - here comes the buzzkill ☀️🍻

A recent court ruling is now being used to block alcohol licenses for places with only outdoor seating. No indoor area? No booze.

It all started with one case in Karlstad - and now some municipalities, like Stockholm, are saying it’s the law.
Restaurateurs and legal experts are pushing back hard.
 They say the law was never meant to exclude open-air venues - and that the courts are reading it way too narrowly.

Meanwhile, seasonal bars are left waiting… and hoping someone rewrites the rules before summer slips away.

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Life in Sweden • Swedish life • Living in Sweden • News from Sweden • Swedish Summer
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🔴 Summer beer may be now illegal?

Just as the sun comes out and the outdoor terraces start filling up - here comes the buzzkill ☀️🍻

A recent court ruling is now being used to block alcohol licenses for places with only outdoor seating. No indoor area? No booze.

It all started with one case in Karlstad - and now some municipalities, like Stockholm, are saying it’s the law.
Restaurateurs and legal experts are pushing back hard.
 They say the law was never meant to exclude open-air venues - and that the courts are reading it way too narrowly.

Meanwhile, seasonal bars are left waiting… and hoping someone rewrites the rules before summer slips away.

1️⃣ Save for later.
2️⃣ Share to your friend who may need it.
3️⃣ Follow and don’t miss more content!

—
Life in Sweden • Swedish life • Living in Sweden • News from Sweden • Swedish Summer
#sweden #thisissweden #thisisscandinavia #lifeinsweden #sverige #sweden_by_us #sweden🇸🇪 #sverige🇸🇪 #sverigeärfantastiskt #swedishsummer

Thank you, Sweden 🇸🇪, for being so welcoming ❤️

It’s been 4 years since we’ve collected keys to our first Swedish apartment.

We’ve lived in Markaryd, Malmö and Göteborg.

Was it always perfect?
No. Definitely not.

But it feels like home. And knowing that, we can do everything 🥹

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Thank you, Sweden 🇸🇪, for being so welcoming ❤️

It’s been 4 years since we’ve collected keys to our first Swedish apartment.

We’ve lived in Markaryd, Malmö and Göteborg.

Was it always perfect?
No. Definitely not.

But it feels like home. And knowing that, we can do everything 🥹

1️⃣ Leave a like for next years.
2️⃣ Share to your friend who may need it.
3️⃣ Follow and don’t miss more content!
—
Life in Sweden • Swedish life • Living in Sweden
#sweden #thisissweden #thisisscandinavia #lifeinsweden #sverige #sweden_by_us #sweden🇸🇪 #sverige🇸🇪 #sverigeärfantastiskt #livinginsweden #swedishlife

💶 The krona might not be forever
 Sweden’s PM says the euro is not off the table - and welcomes a serious national debate.

No official steps are being taken (yet), but with global markets shaking, the timing suddenly feels… less hypothetical.

🇸🇪 Meanwhile, SD fired back immediately: “We’re keeping the krona.”

So will Sweden move closer to Brussels - or hold tight to its currency and control?

This time, it’s not just an economic question.
 It’s about identity, trust, and who gets to call the shots.

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💶 The krona might not be forever
 Sweden’s PM says the euro is not off the table - and welcomes a serious national debate.

No official steps are being taken (yet), but with global markets shaking, the timing suddenly feels… less hypothetical.

🇸🇪 Meanwhile, SD fired back immediately: “We’re keeping the krona.”

So will Sweden move closer to Brussels - or hold tight to its currency and control?

This time, it’s not just an economic question.
 It’s about identity, trust, and who gets to call the shots.

1️⃣ Save for later.
2️⃣ Share to your friend who may need it.
3️⃣ Follow and don’t miss more content!
—
Life in Sweden • Swedish life • Living in Sweden • News from Sweden • Swedish Krona • Euro
#sweden #thisissweden #thisisscandinavia #lifeinsweden #sverige #sweden_by_us #sweden🇸🇪 #sverige🇸🇪 #sverigeärfantastiskt #livinginsweden #swedishlife

🎉 Welcome to “Guess the Idiom” - your new Monday challenge! 🎉

Each week, I’m sharing an AI-generated image (thanks to Sora!) that creatively interprets a popular Swedish idiom. Your mission? To guess which idiom the image represents and share your answer in the comments below! 🙌💡

✨ Here’s how the game works:
1️⃣ Every Monday, a new image will be posted - each one is an artistic representation of a Swedish idiom.
2️⃣ Look carefully at the image and think about which Swedish saying it might represent.
3️⃣ Drop your guess in the comments below! Don’t worry if you’re unsure - everyone’s welcome to join the fun!
4️⃣ IMPORTANT: If you don’t want to spoil the answer for yourself, avoid scrolling to the bottom of the post!

That’s where you’ll find the answer, along with both the literal and actual English translation of the idiom. So if you’re playing for fun and want the challenge, make sure to resist that temptation! 😆

I’ll be posting a new idiom every Monday, so keep an eye out and test your knowledge of Swedish expressions each week. It’s all about having fun, learning a bit of Swedish culture, and maybe even impressing your friends with your idiom knowledge! 💭✨

Let’s see who can get it right first! Good luck, and have fun! 🎯

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🔴 ANSWER 🔴
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skita i det blå skåpet - translates literally to “to shit in the blue cupboard.” Figuratively, it means to make a serious blunder or go too far in one’s actions.

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Street Food Festival in Malmö 2023

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