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2026 | LikeSweden.com

Tag: Swedish prohibition

About alcohol in Sweden - history of Systembolaget – LikeSweden

About alcohol in Sweden – history of Systembolaget

19 Min Read

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🎬 Leonardo DiCaprio just invested in a Swedish energy company and the business model is genuinely interesting.

Elvy, founded in Sweden in 2023, lets homeowners get solar panels, batteries, and heat pumps through a monthly subscription - no massive upfront installation bill. The idea: make home energy upgrades accessible to people who want them but can’t afford to drop a huge investment all at once💡

The company is growing fast:
→ 2024 revenue: 11.3 million kronor
→ 2025 revenue: multiplied by ten
→ 2026 forecast: between 400 and 500 million kronor 📈

DiCaprio’s investment is part of a 16 million kronor extension to an earlier funding round. Back in May, Elvy raised 70 million kronor from investors, including IKEA heir Mathias Kamprad. The exact amount DiCaprio put in hasn’t been disclosed.

1️⃣ Save this for later.
2️⃣ Share with someone interested in green tech.
3️⃣ Follow LikeSweden for more things Swedish.
—
Sweden · Leonardo DiCaprio · Elvy · Swedish startups · green energy · solar panels · Swedish innovation · Scandinavia

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🎬 Leonardo DiCaprio just invested in a Swedish energy company and the business model is genuinely interesting.

Elvy, founded in Sweden in 2023, lets homeowners get solar panels, batteries, and heat pumps through a monthly subscription - no massive upfront installation bill. The idea: make home energy upgrades accessible to people who want them but can’t afford to drop a huge investment all at once💡

The company is growing fast:
→ 2024 revenue: 11.3 million kronor
→ 2025 revenue: multiplied by ten
→ 2026 forecast: between 400 and 500 million kronor 📈

DiCaprio’s investment is part of a 16 million kronor extension to an earlier funding round. Back in May, Elvy raised 70 million kronor from investors, including IKEA heir Mathias Kamprad. The exact amount DiCaprio put in hasn’t been disclosed.

1️⃣ Save this for later.
2️⃣ Share with someone interested in green tech.
3️⃣ Follow LikeSweden for more things Swedish.
—
Sweden · Leonardo DiCaprio · Elvy · Swedish startups · green energy · solar panels · Swedish innovation · Scandinavia

💖 OH MY GOD, you guys! Stockholm has officially gone PINK! 🎀🎭

Yesterday we attended the premiere of Legally Blonde at Södra Teatern and honestly… WHAT A NIGHT! 😭💕

The dress code was all pink, and I’m pretty sure there wasn’t a single place in Stockholm with a higher concentration of pink outfits that evening 😂

🎀 Pink carpet
🍕 Pizza
🧁 Cupcakes
🥂 Bubbles
📸 Photo wall moments
🎭 And, most importantly, a fantastic musical!
And here’s what I especially LOVED:

Legally Blonde is performed entirely in SWEDISH! 🇸🇪

The translation is brilliant, with clever adaptations and references that make the story feel right at home in Sweden.
The cast? AMAZING.
The humour? Absolutely landed.

And the premiere audience? Fully understood the assignment 💅😂

I laughed so much, loved the energy and left the theatre with a huge smile.

A massive thank you for inviting us to the premiere! 🤍

And yes… I’m already thinking about when I can go back. 👀

Have you seen Legally Blonde on stage before? And would you watch it in Swedish? 🎭👇

📸 Cover photo: @marriedlenses

1️⃣ Save this for your next theatre trip to Stockholm
2️⃣ Share with someone who needs a little more pink in their life 💖
3️⃣ Follow LikeSweden for more theatre, culture & things to do in Sweden 🇸🇪
—
Sweden · Stockholm · Legally Blonde · Legally Blonde Musical · Södra Teatern · Swedish musicals · theatre in Stockholm · Swedish theatre · musicals in Sweden · theatre tourism · Swedish culture · life in Sweden

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💖 OH MY GOD, you guys! Stockholm has officially gone PINK! 🎀🎭

Yesterday we attended the premiere of Legally Blonde at Södra Teatern and honestly… WHAT A NIGHT! 😭💕

The dress code was all pink, and I’m pretty sure there wasn’t a single place in Stockholm with a higher concentration of pink outfits that evening 😂

🎀 Pink carpet
🍕 Pizza
🧁 Cupcakes
🥂 Bubbles
📸 Photo wall moments
🎭 And, most importantly, a fantastic musical!
And here’s what I especially LOVED:

Legally Blonde is performed entirely in SWEDISH! 🇸🇪

The translation is brilliant, with clever adaptations and references that make the story feel right at home in Sweden.
The cast? AMAZING.
The humour? Absolutely landed.

And the premiere audience? Fully understood the assignment 💅😂

I laughed so much, loved the energy and left the theatre with a huge smile.

A massive thank you for inviting us to the premiere! 🤍

And yes… I’m already thinking about when I can go back. 👀

Have you seen Legally Blonde on stage before? And would you watch it in Swedish? 🎭👇

📸 Cover photo: @marriedlenses

1️⃣ Save this for your next theatre trip to Stockholm
2️⃣ Share with someone who needs a little more pink in their life 💖
3️⃣ Follow LikeSweden for more theatre, culture & things to do in Sweden 🇸🇪
—
Sweden · Stockholm · Legally Blonde · Legally Blonde Musical · Södra Teatern · Swedish musicals · theatre in Stockholm · Swedish theatre · musicals in Sweden · theatre tourism · Swedish culture · life in Sweden

🇸🇪 Sweden’s most important rivalry: Gothenburg vs Stockholm 😂

Forget politics. Forget football.
We have MUCH more serious matters to discuss.

🌊 West coast vs East coast
🦐 Seafood vs big-city glamour
🚋 Trams vs tunnelbana
😎 Göteborgshumor vs Stockholm attitude

And somehow, both sides are absolutely convinced they’re right 😭

As someone living in Gothenburg, I obviously have no bias whatsoever 👀

So… which side are YOU on? 🍿👇

1️⃣ Defend your city in the comments 😂
2️⃣ Send this to someone from the opposite coast
3️⃣ Follow LikeSweden for more Swedish culture & chaos 🇸🇪
—
Sweden · Gothenburg · Göteborg · Stockholm · Swedish humour · East Coast vs West Coast · Swedish cities · life in Sweden · Swedish culture · Göteborg vs Stockholm

201 8

Open post by likeswedencom with ID 17940878490367588

🇸🇪 Sweden’s most important rivalry: Gothenburg vs Stockholm 😂

Forget politics. Forget football.
We have MUCH more serious matters to discuss.

🌊 West coast vs East coast
🦐 Seafood vs big-city glamour
🚋 Trams vs tunnelbana
😎 Göteborgshumor vs Stockholm attitude

And somehow, both sides are absolutely convinced they’re right 😭

As someone living in Gothenburg, I obviously have no bias whatsoever 👀

So… which side are YOU on? 🍿👇

1️⃣ Defend your city in the comments 😂
2️⃣ Send this to someone from the opposite coast
3️⃣ Follow LikeSweden for more Swedish culture & chaos 🇸🇪
—
Sweden · Gothenburg · Göteborg · Stockholm · Swedish humour · East Coast vs West Coast · Swedish cities · life in Sweden · Swedish culture · Göteborg vs Stockholm

🎭 This week in Swedish theatre and musical theatre:

⚔️ Spamalot has come to an abrupt end in Malmö. Following the bankruptcy of producer Julius Production AB, all remaining performances at Nöjesteatern have been cancelled. Many freelancers face unpaid wages, while ticket holders may struggle to get refunds.

🎭 Iggy Malmborg has been named the next Artistic Director of Folkteatern Göteborg, succeeding Frida Röhl after nearly 14 years. He officially takes over in January 2028.

🧙‍♀️ Wicked finally has a new premiere date! GöteborgsOperan has confirmed 3 December 2026, following delays with its new stage machinery. The changes also push 1984 and Julefrid? into 2028.

🎭 Har du sett Alice? had its world premiere at Kulturhuset Spira in Jönköping on 10 October. Starring Marie Robertson, the new Swedish drama explores identity, guilt and social expectations, inspired by Småland’s 19th-century famine years.

💕 Pride and Prejudice (Stolthet och fördom) is back at Göteborgs Stadsteater! We saw this production ourselves and absolutely recommend it. A beautiful, witty take on Jane Austen’s classic and there’s an English-subtitled performance on 5 November, making it accessible to even more theatre lovers!

Quite a dramatic week for Swedish theatre, in more ways than one 👀
Which story caught your attention this week?

1️⃣ Save this for later
2️⃣ Tag your theatre bestie
3️⃣ Follow @likeswedencom for more Nordic Curtain Call
—
Swedish theatre · musical theatre · Spamalot · Wicked · GöteborgsOperan · Folkteatern · Pride and Prejudice · Stockholm theatre · Göteborg theatre · Nordic theatre

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Open post by likeswedencom with ID 17983357391908537

🎭 This week in Swedish theatre and musical theatre:

⚔️ Spamalot has come to an abrupt end in Malmö. Following the bankruptcy of producer Julius Production AB, all remaining performances at Nöjesteatern have been cancelled. Many freelancers face unpaid wages, while ticket holders may struggle to get refunds.

🎭 Iggy Malmborg has been named the next Artistic Director of Folkteatern Göteborg, succeeding Frida Röhl after nearly 14 years. He officially takes over in January 2028.

🧙‍♀️ Wicked finally has a new premiere date! GöteborgsOperan has confirmed 3 December 2026, following delays with its new stage machinery. The changes also push 1984 and Julefrid? into 2028.

🎭 Har du sett Alice? had its world premiere at Kulturhuset Spira in Jönköping on 10 October. Starring Marie Robertson, the new Swedish drama explores identity, guilt and social expectations, inspired by Småland’s 19th-century famine years.

💕 Pride and Prejudice (Stolthet och fördom) is back at Göteborgs Stadsteater! We saw this production ourselves and absolutely recommend it. A beautiful, witty take on Jane Austen’s classic and there’s an English-subtitled performance on 5 November, making it accessible to even more theatre lovers!

Quite a dramatic week for Swedish theatre, in more ways than one 👀
Which story caught your attention this week?

1️⃣ Save this for later
2️⃣ Tag your theatre bestie
3️⃣ Follow @likeswedencom for more Nordic Curtain Call
—
Swedish theatre · musical theatre · Spamalot · Wicked · GöteborgsOperan · Folkteatern · Pride and Prejudice · Stockholm theatre · Göteborg theatre · Nordic theatre

🏆 Sweden has a new “best municipality to live in” and it’s right next to Göteborg.

Each year, Swedish magazine Fokus ranks all 290 Swedish municipalities on 33 different parameters - economy, jobs, income vs housing prices, safety, nature, services. The average score across Sweden is around 6/10.

This year’s winner: Härryda - a municipality just east of Göteborg, best known as home to Landvetter Airport. Scored 7.58. Last year it was in 27th place. A huge jump 📈

The mayor’s modest explanation: “we don’t have many areas where we’re really bad.”

The top 10 for 2026:
➡️ Härryda
➡️ Täby
➡️ Nacka
➡️ Lomma
➡️ Staffanstorp
➡️ Mölndal
➡️ Danderyd
➡️ Lidingö
➡️ Kävlinge
➡️ Knivsta

Last year’s winner Stockholm has dropped all the way to 44th, largely due to lower safety scores. 😳

So if you were curious where Swedes themselves say it’s best to live - it’s apparently a small place next to a big airport 🇸🇪

1️⃣ Save this for later
2️⃣ Share with someone considering moving to Sweden
3️⃣ Follow LikeSweden for more things Swedish
—
Sweden · Härryda · Göteborg · Landvetter · best places to live · Swedish life · Scandinavia

998 9

Open post by likeswedencom with ID 18077951150421007

🏆 Sweden has a new “best municipality to live in” and it’s right next to Göteborg.

Each year, Swedish magazine Fokus ranks all 290 Swedish municipalities on 33 different parameters - economy, jobs, income vs housing prices, safety, nature, services. The average score across Sweden is around 6/10.

This year’s winner: Härryda - a municipality just east of Göteborg, best known as home to Landvetter Airport. Scored 7.58. Last year it was in 27th place. A huge jump 📈

The mayor’s modest explanation: “we don’t have many areas where we’re really bad.”

The top 10 for 2026:
➡️ Härryda
➡️ Täby
➡️ Nacka
➡️ Lomma
➡️ Staffanstorp
➡️ Mölndal
➡️ Danderyd
➡️ Lidingö
➡️ Kävlinge
➡️ Knivsta

Last year’s winner Stockholm has dropped all the way to 44th, largely due to lower safety scores. 😳

So if you were curious where Swedes themselves say it’s best to live - it’s apparently a small place next to a big airport 🇸🇪

1️⃣ Save this for later
2️⃣ Share with someone considering moving to Sweden
3️⃣ Follow LikeSweden for more things Swedish
—
Sweden · Härryda · Göteborg · Landvetter · best places to live · Swedish life · Scandinavia

🎭 Two weeks since the Grease premiere in Gothenburg and somehow we still haven’t shared some of our favourite shots from that night! 📸✨

Looking through these photos again, I can almost feel that energy.
The music, the atmosphere, the excitement of premiere night… and most importantly, the pure joy of everyone on stage ❤️

Because one of the things I love most about live theatre is watching performers genuinely enjoy what they’re doing.
And trust me, you can SEE it.

For us at @marriedlenses, that’s also what makes theatre photography so special.
Trying to capture those little moments that last only a second, but tell an entire story.

So here’s a little throwback to a night full of music, laughter and some seriously infectious stage energy.
A huge thank you once again for having us at the premiere! 🤍

Which photo is your favourite? 👀
1️⃣ Save this for your next theatre night in Gothenburg
2️⃣ Share with someone who loves musicals 🎭
3️⃣ Follow @likeswedencom & @marriedlenses for more theatre, photography & cultural adventures 🇸🇪
—
Sweden · Gothenburg · Göteborg · Grease the Musical · Grease Göteborg · Rondo · musical theatre · theatre photography · concert photography ·
Married Lenses · Swedish theatre · performing arts · life in Sweden

58 2

Open post by likeswedencom with ID 18114494165104689

🎭 Two weeks since the Grease premiere in Gothenburg and somehow we still haven’t shared some of our favourite shots from that night! 📸✨

Looking through these photos again, I can almost feel that energy.
The music, the atmosphere, the excitement of premiere night… and most importantly, the pure joy of everyone on stage ❤️

Because one of the things I love most about live theatre is watching performers genuinely enjoy what they’re doing.
And trust me, you can SEE it.

For us at @marriedlenses, that’s also what makes theatre photography so special.
Trying to capture those little moments that last only a second, but tell an entire story.

So here’s a little throwback to a night full of music, laughter and some seriously infectious stage energy.
A huge thank you once again for having us at the premiere! 🤍

Which photo is your favourite? 👀
1️⃣ Save this for your next theatre night in Gothenburg
2️⃣ Share with someone who loves musicals 🎭
3️⃣ Follow @likeswedencom & @marriedlenses for more theatre, photography & cultural adventures 🇸🇪
—
Sweden · Gothenburg · Göteborg · Grease the Musical · Grease Göteborg · Rondo · musical theatre · theatre photography · concert photography ·
Married Lenses · Swedish theatre · performing arts · life in Sweden

🎭 Last week in Swedish theatre and musical theatre:

🐶 UPDATE (error on slides) Legally Blonde – The Musical has finally found its four-legged stars! After this summer’s dog auditions, six dogs will alternate as Bruiser (Daisy, Flisan, Frasse, Hugo, Selma och Texas*) and three as Rufus (Coco, Annie, Samson*) when the musical opens at Södra Teatern in Stockholm on 16 October.

⚔️ Spamalot is back in Sweden with an updated production at Nöjesteatern in Malmö. Samuel Fröler leads as King Arthur alongside Kim Sulocki, Anders “Ankan” Johansson, Anki Albertsson and Morgan Alling in Monty Python’s gloriously ridiculous musical comedy.

🎭 After becoming a hit at Soppteatern, Claes och Andreas leker affär is moving to a bigger stage. Claes Eriksson and Andreas T Olsson’s revue reopens at Kulturhuset Stadsteatern’s Lilla scen on 17 October, with some new material added for the extended run.

🎓 Twelve emerging actors, twelve brand-new productions. Third-year acting students at Stockholm University of the Arts are presenting their own solo shows during Departure 2026, a completely free theatre festival running 10–17 October.

👶 And Göteborgs Stadsteater is trying something we love: theatre with babies. Parents can bring their little ones into the auditorium, move around, leave and return and nobody minds if the baby makes noise. The first Teater med bebis features En mycket liten människa on 13 October.

Which story caught your attention?

1️⃣ Save this for later
2️⃣ Tag your theatre bestie
3️⃣ Follow @likeswedencom for more Nordic Curtain Call
—
Swedish theatre · musical theatre · Legally Blonde · Spamalot · Stockholm theatre · Göteborg theatre · Malmö theatre · Nordic theatre · theatre news

22 0

Open post by likeswedencom with ID 18089251754222763

🇸🇪 The only valid question today - HOW MANY?

—
Sweden · Kanelbullens dag · kanelbulle · cinnamon buns · Swedish fika · Swedish food · Swedish traditions · life in Sweden · living in Sweden · Swedish culture · everyday Sweden

110 5

Open post by likeswedencom with ID 18134821732635571

🇸🇪 The only valid question today - HOW MANY?

—
Sweden · Kanelbullens dag · kanelbulle · cinnamon buns · Swedish fika · Swedish food · Swedish traditions · life in Sweden · living in Sweden · Swedish culture · everyday Sweden

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